Richard Woodward

Strategic Planning Facilitator, Business Development & Sponsorship Training

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Effective Audience Communication

The story I recently attended a Sydney Symphony concert at the Sydney Opera House. At the end of the performance an Emirates Airlines hostess in full uniform presented the conductor with a bouquet of flowers. The gesture subtly reinforced the message that Emirates was sponsoring the evening’s performance and is a supporter of the Symphony… Read more…

Categories: Propositions, Proposals and Presentations, Sales techniques

Presenting to attract more business

You have had the initial meeting with your prospect, found out their needs and they have invited you back to present to the management team. Great news! Unfortunately at this stage many proposals fail to get across the line due to an ineffective presentation. You are the presentation A common problem with presentations is that… Read more…

Categories: Business development, Propositions, Proposals and Presentations

Developing your proposition to answer “What’s in it for me?”

As you look to attract more business, there is one question that will be on the minds of your prospects that you need to be able to answer: “What’s in it for me?” When approaching or seeking to attract a new client, customer or partner you have to be able to clearly articulate “what’s in… Read more…

Categories: Propositions, Proposals and Presentations

Bringing to life what you offer

It doesn’t matter how good what you have to offer is if you can’t communicate it to your audience Here are some simple techniques to put some more bite into your proposition and bring to life what you have to offer increasing your chances of having your audience say yes. Outcomes Focus on the outcomes… Read more…

Categories: Propositions, Proposals and Presentations, Sales techniques

Sell the BIG IDEA first, the detail second

One observation I have of many business developers is that too often they make the mistake of launching into a detailed outline of all the packages and options they have available, before they have sold the prospect on the big idea, the benefit of them being involved in the first place. Let’s look at this… Read more…

Categories: Business development, Propositions, Proposals and Presentations

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RICHARD BLOGS REGULARLY ON:

  • Business development
  • Client retention
  • Propositions, Proposals and Presentations
  • Questioning and listening skills
  • Sales techniques
  • Sponsorship and corporate partnerships
  • Strategic Planning Facilitation

Latest News

How to develop a compelling partnership and sponsorship proposition

Change ONE word and you will attract more sponsors & partners

A simple but crucial formula for success in business development

Buy the Book

Business Development That Works

How to attract and retain sponsors and partners

About Me

Richard is a business development strategist, trainer, speaker and author who has worked with leading organisations since 2004 to help them attract and retain new business.

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Richard Woodward & Associates Pty Ltd PO Box 908 Bondi Junction 1355 Sydney, Australia

Phone: + 61 2 8964 4350
Mobile/cell: 0414 886 018

Email: richard@richardwoodward.com.au

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